How does influencer marketing work in Italy? The answer is in the book #nofilter. This book is a snapshot of the wine influencer scene in Italy (written in Italian and English). It features a collection of interviews with 9 Italian wine influencers (mainly known on Instagram), who openly discuss their work and their love for wine. They provide tips on how to become an influencer, advice on how wineries can leverage the potential of social media for marketing, and reflections on the future of the wine industry in Italy. Designed to provide insights into the field of influencer marketing, #nofilter is a great read for both wine industry professionals looking to enhance their social media strategies and wine lovers who enjoy sharing their passion for wine on social networks. Info about the Authors of #nofilter Creator: Stevie Kim Contributions/Interviews: Adriano Amoretti, Matteo Franco, John Murnane | Instagram page @cantinasocial Andrea Albagl | Instagram page @cor_vino Emanuele Trono | Instagram page @enoblogger Stefano Quaglierini | Instagram page @italian_wines Chiara Giannotti | Instagram page @vino.tv Anaïs Cancino | Instagram page @wineteller Simone Roveda | Instagram page @winerylovers Language: English Pages: 100
