How does influencer marketing work in Italy? The answer is in the book #nofilter. This book is a snapshot of the wine influencer scene in Italy (written in Italian and English). It features a collection of interviews with 9 Italian wine influencers (mainly known on Instagram), who openly discuss their work and their love for wine. They provide tips on how to become an influencer, advice on how wineries can harness the potential of social media for marketing, and reflections on the future of the wine industry in Italy. Designed to provide insights into the field of influencer marketing, #nofilter is a great read for both wine industry professionals looking to improve their social media strategies, and wine lovers wanting to share their passion for wine on social networks. Info about the authors of #nofilter: Creator: Stevie Kim. Contributions/Interviews: Adriano Amoretti, Matteo Franco, John Murnane | Instagram page @cantinasocial, Andrea Albagl | Instagram page @cor_vino, Emanuele Trono | Instagram page @enoblogger, Stefano Quaglierini | Instagram page @italian_wines, Chiara Giannotti | Instagram page @vino.tv, Anaïs Cancino | Instagram page @wineteller, Simone Roveda | Instagram page @winerylovers. Language: English. Pages: 100.